FRANK LEDER MUSCLE TONIC IS NOT FOR PLEBS

Pardon the weak sauce pun, but copping the above bottle of "muscle tonic" from acclaimed fashion designer Frank Leder seems like the ultimate flex to me. This stuff is expensive, obscure, and wholly unnecessary, only making it more desirable. You could rock an Icy Hot patch on your sore spots or you could rub them down with a limited run muscle tonic made according to generations-old Austrian recipes. At the end of the day, the decision is up to you. I can't tell you why you'd buy a 40 USD bottle of muscle tonic from a German fashion designer, instead of buying a half-dozen tubes of Biofreeze on Amazon. Maybe you'd do it because you love traditionally-made, small-batch, artisanal products.  Maybe you'd do it because your corporeal form itself has rarified taste and only the finest elixirs will suffice for your ablutions. Or maybe you'd just do it because you have to keep up with the IG Joneses and Bengay is for fucking plebs.